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Strategic Plan Measurement and Evaluation Tool (Smet) For Organizations

BROWSE_DETAIL_CREATION_DATE: 22-09-2017

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BROWSE_DETAIL_TYPE: Thesis

BROWSE_DETAIL_SUB_TYPE: EngD

BROWSE_DETAIL_PUBLISH_STATE: Unpublished

BROWSE_DETAIL_FORMAT: PDF Document

BROWSE_DETAIL_LANG: English

BROWSE_DETAIL_SUBJECTS: Industry, Management. Industrial management,

BROWSE_DETAIL_CREATORS: Kuyrukçu, Ayşe (Author),

BROWSE_DETAIL_CONTRIBUTERS: Özkil, Altan (Advisor),

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Strategic Planning, Objectives, Goals, Performance Indicators, Strategic Performance Measurement


BROWSE_DETAIL_TAB_ABSTRACT

The corporate level performance evaluation for strategic management has become a challenge for business world. Over time, many performance measurement techniques have been developed and used to measure strategic level performance. There are some models and methodologies developed for this purpose. An outstanding approach, Balanced Scorecard (BSC), developed by Kaplan and Norton in 1992, has become popular and has been successful in comparison to others. The primary weakness of all these methods is not to offer clear answers about how the performance criteria defined at the operational level should be reflected to the top of strategic plan’s hierarchy. What is common in most implementations is to adjust the company constraints to make them suitable with the solution tool with the help of expert and technical support instead of tayloring the solution tool to company needs. This would mean the renewal of the strategic plan of the company disregarding the older one and hence an unpreferable option in most cases.

this study, a methodology was developed by using Saaty scale for prioritization and Simple Additive Weighting Method (SAW) in reflecting the upper level categorization of operational level. With the addition of Simple Multi Attribute Rating Technique (SMART) method to this methodology, a novel decision support system software, called SMET (Strategic-plan Measurement and Evaluation Tool) has been developed. An organization which prepares a strategic plan may measure and evaluate its success ratio to satisfy all its objectives and aims with different set of priorities by providing actual and ideal performance indicators using SMET. An organization which identifies its current strategic plan in SMET will be able to calculate the realization ratio of the firm's strategic plan within seconds based on the five different prioritization methods in the system (scoring, ranking, pairwise comparison, weighted pair-wise comparison and user's own choice).


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